Natural Light Seltzer: The Newest Seltzer to Shake Things Up! Natural Light Seltzer is the seltzer you never saw coming. Hot off the heels of Naturdays Strawberry Lemonade, Natural Light joins the seltzer category. With the seltzer trend starting in 2016 and growing every year since. Ricardo Marques, Vice President of Core and Value Brands at Anheuser-Busch, says “This is not a fad. This is here to stay. The seltzer category is booming. It’s part of a larger shift in consumption across America and we believe it has tremendous staying power.” We all know that a party ain’t a party without Natty’s. So here to stay is the newest member of the Natural Light family, Natural Light Seltzer in two raunchy irresistible blends of fruit flavor. Catalina Wine Mixer and Aloha Beaches. Catalina Lime Mixer is combined with Black Cherry and Lime while Aloha Beaches is combined with Mango and Peach. Both with 133 calories per serving, 6% ABV, and 20% cheaper than your regular seltzer.

Pumpkin Smasher Big Muddy: Sweaters, sweatpants, and sweatshirts. Who else is ready for fall? Join in on the fall festivities with our first pumpkin beer of the season, Big Muddy Brewing’s Pumpkin Smasher. Brewed using real pumpkins and savory pumpkin pie spices with hints of  natural cinnamon and nutmeg. American hops balanced with pale, aromatic & caramel malts. This creates a full-bodied taste and exceptional flavor. With a 6% ABV this beer is perfect to pair with any s’more by the bonfire, carving pumpkins, cooking Thanksgiving dinner, or gearing up for a costume party this fall. Pumpkin Smasher Big Muddy is sure to fulfill all your fall needs.

Bud Light Platinum Brewed For Thursday Nights, Official Sponsor of NFL Thursday Night Football: Bud Light Platinum announces it’s official sponsorship of Thursday night football. Bringing together the most popular sport in the United States and the world’s largest brewer as true partners that will collectively shape incredible experiences for fans on Thursday nights. Back and better than ever Bud Light Platinum features a sleek new look and the same smooth slightly sweet finish. With 6.0% ABV, 137 calories, and 4.4 carbs. It’s time to kick your Thursday night football off the right way. The Platinum way.