Bud Light Introduces The ‘Bud Light Quittin’ Time Tour Experience’, Giving Fans The Chance To Play Pool With GRAMMY Award-Winning Country Artist Zach Bryan

Bud Light Introduces The ‘Bud Light Quittin’ Time Tour Experience’, Giving Fans The Chance To Play Pool With GRAMMY Award-Winning Country Artist Zach Bryan


NEW YORK, NY – APRIL 16, 2024
 - Rack ‘em up because Bud Light, the official beer sponsor of country music sensation Zach Bryan’s ‘The Quittin’ Time’ Tour, is making the sell-out tour even easier for 21+ country music fans to enjoy with a once-in-a-lifetime opportunity to hang with Bryan backstage at the ‘Bud Light Quittin’ Time Tour Experience’. Starting this May, Bud Light will kick off the ‘Bud Light Quittin’ Time Tour Experience’ where 21+ country fans can shoot pool and crack open a cold one with Bryan himself following his show across 15 cities on his ‘The Quittin’ Time’ tour.

“As a brand that has always delivered money-can’t-buy experiences for fans, Bud Light is excited to expand our partnership with Zach Bryan and bring easy hangs to the next level with the ‘Bud Light Quittin’ Time Tour Experience,’” said Todd Allen, VP of Marketing for Bud Light. “Zach is a tremendous partner and fan of the brand, and we’re excited for country music fans across the country to have the chance to grab a cold one and make some epic memories with him.”

The ‘Bud Light Quittin’ Time Tour Experience’ is a nod to Bryan’s post-show ritual where he unwinds after shows with friends, a game of pool, and a Bud Light in hand. 

The ‘Bud Light Quittin’ Time Tour Experience’ will pop up in 15 select cities across Bryan’s tour, and fans can enter for a chance to kick back with Zach Bryan backstage over some pool and beers at budlight.com/zachbryantour.

  • May 2 - St. Louis, MO
  • May 5 - Greenville, SC
  • May 17 - Oklahoma City, OK
  • June 7 - Las Vegas, NV
  • June 29 - Nashville, TN
  • July 17 - Foxborough, MA
  • July 31 - San Antonio, TX
  • August 3 - Greensboro, NC
  • August 7 - Philadelphia, PA
  • August 10 - Atlanta, GA
  • August 14 - Tampa, FL
  • August 17 - Arlington, TX
  • August 20 - Kansas City, MO
  • December 3 - Glendale, AZ
  • December 14 - Tulsa, OK

With Zach Bryan’s background as a military veteran and Anheuser-Busch’s longtime commitment to supporting the military and first responders, Bud Light has committed to donating a portion of the proceeds of every Bud Light draught sold during Bryan’s ‘The Quittin’ Time’ tour to Folds of Honor, an organization that provides educational scholarships to the families of fallen or disabled service members and first responders. Zach Bryan has pledged to match the donation amount and will also meet with local veterans and Folds of Honor scholarship recipients at the ‘Bud Light Quittin’ Time Tour Experience’ along the tour.

Following the release of his self-titled, fourth studio album last year, which went No 1. on the Billboard 200 chart, Zach Bryan was nominated for 3 GRAMMY awards, winning the Best Country Duo or Group Performance for his duet with Kacey Musgraves on the song ‘I Remember Everything.’ Earlier this year, Zach Bryan and Bud Light kicked off their partnership at the ‘The Bud Light Backyard Tour Presents Zach Bryan’ concert in Las Vegas ahead of Super Bowl LVIII.

To learn more about how Bud Light is helping 21+ fans enjoy their favorite country artists live, visit BudLight.com and follow Bud Light on Facebook at Facebook.com/BudLight, on X at @BudLight, and on Instagram at @BudLight.


No Purchase Necessary. Open to US residents 21+. Begins on 4/1/24 and ends on 12/1/24. Multiple entry periods. Visit budlight.com/zachbryantour for free entry, entry deadlines and Official Rules. Message and data rates may apply. Void where prohibited. 

About Bud Light  

The Bud Light brand name represents a family of products including Bud Light and Bud Light Seltzer, each crafted for a refreshingly easy drinking experience. Since 1982, Bud Light products have captivated the senses and set the standard for enjoyment, consistently delivering a crisp, clean finish. Bud Light remains as the number 1 beer brand in volume sales (Circana MULC) with its premium American light lager, brewed with four simple ingredients, that represents the pinnacle of quality and flavor. For more information about Bud Light and our full family of products, visit www.BudLight.com.  

About Folds of Honor

Folds of Honor is a 501(c) (3) nonprofit organization that provides educational scholarships to the spouses and children of US military service members and first responders who have fallen or been disabled while serving our country and communities. Our educational scholarships support private school tuition or tutoring in grades K-12, tuition for college, technical or trade school and post-graduate work, including a master’s degree, doctorate, or professional program. Funds for a second bachelor’s degree or trade/technical program certification are also available. Since its inception in 2007, Folds of Honor has awarded over 52,000 scholarships totaling about $244 million in all 50 states. Among the students served, 45 percent are minorities. It is rated a four-star charity by Charity Navigator and Platinum on Candid. It was founded by Lt Col Dan Rooney, the only-ever F-16 fighter pilot (with three combat tours in Iraq) and PGA Professional. He is currently stationed at Headquarters Air Force Recruiting Service Detachment 1, at Joint Base San Antonio-Randolph, Texas. For more information or to donate in support of a Folds of Honor scholarship visit foldsofhonor.org

About Anheuser-Busch  

At Anheuser-Busch, our purpose is to create a future with more cheers. We are always looking to serve up new ways to meet life's moments, dream big to move our industry forward, and make a meaningful impact in the world. We hope to build a future that everyone can celebrate, and everyone can share. For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. 

Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities and packaging plants, and have more than 18,000 colleagues across the United States. We are home to several of America's most loved beer and beyond beer brands, including Michelob ULTRA, Cutwater Spirits, Stella Artois, Budweiser and Bud Light as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, X, Facebook and Instagram.

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