Folds of Honor, Budweiser team up for 14th year

Anheuser-Busch and its wholesaler partners are once again joining forces with Folds of Honor – a nonprofit organization that provides life-changing educational scholarships to the families of fallen or disabled U.S. service members and first responders – to release limited-edition Budweiser patriotic packaging this summer.

Over the last 14 years, Anheuser-Busch, its brands, and wholesaler partners have donated $28 million, which has funded over 5,000 scholarships for Folds of Honor recipients.

"For over a decade, Anheuser-Busch, its brands and wholesaler network have been invaluable partners, significantly advancing Folds of Honor's mission of providing life-changing educational scholarships to military and first responders’ families,” said Folds of Honor Founder and CEO, Lt Col Dan Rooney in a statement. “Their steadfast support has been instrumental in driving tangible change, evident in a 63 percent surge in scholarship applications in 2023 alone.”

In celebration of the work Folds of Honor has achieved to date and to mark its 14-year partnership with Anheuser-Busch, Budweiser and the iconic Clydesdales will be traveling to communities across the country.

While the Clydesdales are in town, consumers 21 years of age and older will have multiple opportunities to support Folds of Honor by simply purchasing Budweiser patriotic packaging, cans and aluminum bottles from Memorial Day to Labor Day at their local bar, favorite retailer or concession stand.

Consumers can also join Folds of Honor and the Budweiser Clydesdales at military events, air shows, fleet weeks, and venues ranging from sporting events to state fairs starting on Memorial Day weekend. Consumers can view the hitch schedule and stay up to date with the world-renowned Budweiser Clydesdales by visiting here.